Developer.
Hi, I'm Isaac Solomon. I build clean, fast things for the web — and photograph the world in between deploys.
what i do( the short version )
module 01
fast.
Performance is part of the design, not the cleanup after.
make it fast.
make it last.
make it feel handmade.
module 02
lasting
module 03
made with intent
handmade.
( 01 — About Me )
Eight years turning designs into products — not prototypes, not demos. Products.
I'm a frontend developer at Able.do, where I've led the build on everything from India's largest audio brand storefront to a national talent platform that screens students across eleven languages. I write the kind of code that ships on Tuesday and still works on Friday — component systems flexible enough for non-technical teams to manage, e-commerce flows that handle real traffic, and scroll-driven animations that don't tank a Lighthouse score.
The work I'm proudest of sits at the intersection of craft and constraint: a CMS rebuilt twice to survive a corporate rebrand, an animation-heavy site pivoted from image sequences to video mid-build, a campaign site the client loved but never launched. Every project teaches you something — usually that the brief was wrong.
When I'm not shipping code I'm somewhere in the mountains with a camera, chasing light and trying not to overthink the composition.
Brands I've shipped for
- Mivi
- Godrej Foundation
- Keus
- Vibrant Living
- WOW Club
- Nova Rock
- SAUT
- Tomorrow Makers
( 02 — Services )
what I do, end to end.
- 01
E-commerce storefronts
Fast, componentised storefronts built to survive real traffic and relentless launch schedules.
- Product & category pages
- Live carts and checkout flows
- Transactional mailers
- Performance budgets that hold
- 02
Custom CMS builds
Component systems flexible enough for non-technical teams to run without touching code.
- Content modelling
- Editor-friendly component systems
- Design-system enforcement
- Rebrand-proof architecture
- 03
Scroll-driven animation
Scroll choreography that stays smooth on mid-range phones — GSAP, view transitions, video scrubbing.
- GSAP & ScrollTrigger
- Video pause-and-play pipelines
- View-transition morphs
- Reduced-motion fallbacks
- 04
Long-term product work
Years-long partnerships — from first commit to product management, across rewrites and rebrands.
- Frontend leadership
- Framework migrations
- i18n / RTL support
- Product management
( 03 — Selected Work )
selected
work.
Client builds and side projects. Each one pushed the work further than the brief required.
( 04 — Experience )
A yearly snapshot of my creative growth
2026 — Now
Independent Developer
@ Freelance (Part-time)
Side projects and freelance work alongside the day job — bilingual B2B sites, static builds on Cloudflare, and the odd experiment that never ships.
2018 — Now
Frontend Developer
@ Able.do
Eight years building and shipping client products — e-commerce platforms, custom CMS systems, component libraries and design systems. Led the frontend for Mivi, Vibrant Living and a dozen other builds from first commit to production.
2016 — 2017
Developer (Intern)
@ Uncommon
Learned the craft the honest way — code reviews, broken builds and very patient mentors. Left the internship knowing why things work, not just that they do.
( 05 — Writing )
The case studies live with each project above. These are the essays and deep dives that came out of them.
All writing (8)Essay · SAUT — 7 min
Wearing Three Hats — Frontend Dev, PM, Designer
How four years on one product turned a frontend developer into a product manager and emergency UI designer — and why each hat made the others better.
Deep Dive · SAUT — 6 min
The Worksheet Builder — A Design Tool Inside an LMS
A drag-and-drop canvas for special educators to build pixel-perfect printable A4 worksheets — flashcards, shapes and multiple artboards, in a browser.
( 06 — Proof of Work )
Proof from the work.
when the brief moves, the work still holds.
Not a wall of polished review cards. The recurring signal from messy builds: pace, clarity and care after launch.
Isaac is the developer you hand the impossible deadline to. He asks the right questions on day one, pushes back where it matters, and then quietly ships something better than the brief.
Collaborator signal
Project Manager, Able.do
builds that keep moving when calendars, catalogues and launch plans change
We came with four words and no designs. Isaac turned that into a bilingual site our customers actually use — and explained every decision along the way in language we could follow.
Collaborator signal
Founder, Nova Rock
interfaces explained clearly enough for real teams and real edge cases
What stands out is the care after launch. Nothing was thrown over the wall — he stayed with the product, tuned the details, and left us with a system our own team can run.
Collaborator signal
Client, 3 Sided Coin
systems documented and tuned after the launch-day applause fades